Resources

Insight for the sports industry.

A growing library covering sports investment, sponsorships, football club strategy, athlete career development and US athletic scholarships.

Categories

What we cover.

Commercial topics lead our editorial priorities. Articles go live when they say something worth reading — never to fill a schedule.

Sports Investment

Considerations around football-club investment, sports investor networks and the practicalities of sports transactions.

Coming soonService page

Sponsorships & Commercial Partnerships

Perspectives on athlete brand partnerships, club sponsorship development and building sponsorships that fit both sides.

Coming soonService page

Football Club Strategy

Insight on football-club consultancy, academy development and international football partnerships.

Coming soonService page

Athlete Career Development

Frameworks for athlete profiles, highlight-video preparation, positioning and international opportunities.

Coming soonService page

US Athletic Scholarships

Guidance on NCAA, NAIA and junior-college pathways for international student-athletes.

Coming soonService page
Planned articles

Upcoming topics

Substantive, expert-written articles across commercial and athlete pathways. Published progressively.

  • What Investors Should Consider Before Acquiring a Football Club
  • Minority vs Majority Investment in Football Clubs
  • How Confidential Football Club Introductions Work
  • Why Football Clubs Seek Strategic Investors
  • How Clubs Can Prepare for Investment Discussions
  • Building a Football Club Sponsorship Proposition
  • How Athletes Can Become Stronger Brand Ambassadors
  • What Brands Look for in Sports Partnerships
  • Sponsorship Rights Every Football Club Should Understand
  • Athlete Endorsements: Deliverables, Image Rights and Exclusivity
  • Athletic Scholarships in the USA: NCAA, NAIA and Junior Colleges Explained
  • How to Create a Football Highlight Video for US College Coaches

Have a topic you'd like us to cover?

Suggestions from investors, clubs, brands and athletes inform what we publish next.